The true value of a development cannot be gauged from its size, its location or the cost of its construction, but rather how all of this relates to the property sector as a whole at any given time. This is imperative in maximising the assets realisation.

Having a clear perspective of your consumer audience and knowing what they think of you and your product at any given time is vital in finding true value for a development. The consumer perspective provides the foundation for understanding and determining the market potential, product mix and the overall marketing strategies.

Launch Corporation has a dynamic understanding of how to maximise project gross realisation value within a highly competitive landscape. It utilises this knowledge to deliver the highest quality property marketing strategies that are congruous with market sentiment and behaviour. It is expert in implementing actionable strategies and solutions in selling down stock.

It's about having the knowledge and experience to react to changing trends in the market. It's knowing how to take advantage of those trends to ensure maximum return on any investment. It's about enabling stakeholders, investors and clients to strategically position themselves in any property cycle.

Services:

• Market profiling, requirements and attitudes;
• Marketing strategies;
• Name and brand creation;
• Sales literature and copywriting;
• Location and lifestyle photography;
• Aerial and view level photography;
• Sales & marketing brochures;
• Agents sales manuals and A3 project brochure;
• Press advertising;
• Still and animated renders;
• DVD/Audio visual compilation;
• Floor plates, floor plans - marketing presentation;
• Print management and production;
• Identification and coordination of relevant marketing agents, financial planners and advisor channels;
• Coordination of independent marketing valuation assessments;
• Sales and Contract Administration, including reservation and deposit management;
• Project marketing administration;